I've already written that I skip the first half hour of TLC's What Not to Wear (Stacy irritates me) to watch Carmindy and Nick Arrojo work their magic in the last half hour. Now Nick Arrojo has used his fame to start up an eponymous hair care line Arrojo, which is available at the tony Space NK boutique.
As for Carmindy, she has partnered with Sally Hansen for the Natural Beauty Inspired by Carmindy color cosmetics line. In my review, I wrote, "I suspect, however, that Natural Beauty Inspired By Carmindy will last only as long as TLC's What Not to Wear is shown on TV."
Now I'm more pessimistic. Only one of the various CVS stores that I visit in Northern Virginia carries Carmindy's line, and there it's hidden away from Revlon, L'Oreal, Maybelline, etc., right by nail care products. Hello! It might be Sally Hansen, but it's not nail care!
The competition for shelf space and placement is intense, and clearly Natural Beauty Inspired By Carmindy has lost out. It's only a matter of time before Natural Beauty Inspired By Carmindy disappears.
5 comments:
you are so right about carmindy's line...i finally found it at one of my local cvs stores...along with some other products i could never find at rite-aid or walgreens...if this line doesn't last, maybe she'll start her own...
It's a shame because I've only read stellar reviews of her products. I finally found the liquid foundation at my local Ulta, and I love it! It's a beautiful formula in nice packaging for a very reasonable price. I hope Carmindy doesn't go the way of Vital Radiance, which I loved...
I liked Vital Radiance, too, but Revlon made big marketing mistakes. Revlon set prices for Vital Radiance significantly higher than those for comparable products from other mass-market brands, it didn't employ recognizable faces (not that it made any difference to me), and it emphasized the age factor, which probably put off a lot of baby boomers.
I love Carmindy but don't care for the makeup line too much.
Carmindy's line is FABULOUS! Especially the loose powder, it's absolutely geniuos. I hope it becomes more popular and sticks around. I would love to see more from her.
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