Sunday, December 30, 2007

Who Needs Soy Lecithin? 'S.T. Lawder,' Naturally -

Origins Organics

Who Needs Soy Lecithin? 'S.T. Lawder,' Naturally from the December 28, 2007 edition of the Wall Street Journal discusses how Estee Lauder (get it? "S.T. Lawder"?) searched for a source that extracted soy lecithin without chemicals for the Origins Organics line.

Soy lecithin is an emulsifier, which enables oil and water to be blended together. Estee Lauder found its source through American Natural Soy Inc., a seed processor in Iowa. American Natural Soy Inc. faced special challenges in being a supplier to Estee Lauder: as the article notes, "Because the germ levels permitted in beauty products are stricter than those of food products -- given cosmetics' long shelf life and vulnerability to contamination -- Estée Lauder's technical requirements for the emulsifier were tougher than the two companies [American Natural Soy Inc. and its partner] were used to."

Other organic ingredients were sourced from around the world: "Organic palm oil ... in Brazil, clove in Indonesia, coconut oil in the Philippines, olive oil in Greece, thyme in Spain and lavender in Bulgaria." Is Estee Lauder also concerned about sustainable agriculture? As noted in the post about Lush, Lush is seeking to eliminate palm oil from its products, as some countries are clearing rainforests to make way for palm oil plantations.

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