Showing posts with label L'eggs. Show all posts
Showing posts with label L'eggs. Show all posts

Wednesday, November 16, 2011

Are pantyhose making a comeback?

Pantyhose sales have been declining for a long time: the Washington Post (WaPo) saw it fit to print an article about declining pantyhose sales on its front news page several years ago: was it that newsworthy?  On The View, Michelle Obama admitted to not wearing pantyhose.

Now pantyhose are making a resurgence, thanks to trendsetter Kate Middleton (royal protocol frowns on bare legs).  To capitalize on the resurgence, L'eggs has launched a catchy new ad for its pantyhose (HT Shine from Yahoo!):



I can understand why women have given up on pantyhose.  Nylons run easily, and I've taken pantyhose out of the package only to rip before I can put them on my legs.  Also, pantyhose can be seen as constricting.  It's hard to recall that pantyhose liberated women from garters and girdles.