I provided some possible explanations on why Vital Radiance failed in my article Update on mass-market brands. For more about Revlon and its dropping Vital Radiance as part of its restructuring plan, read Revlon cuts 250 jobs, dumps cosmetics line in restructuring plan.
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Susan McGraw for Vital Radiance
I'm going to miss Vital Radiance model Susan McGraw, however. She's cute, and I love her salt'n'pepper hair.