This article Mad for Mascara: Latest and Greatest from Fashion Wire Daily (via Yahoo!) critiques some of the mascara innovations already discussed on this blog (LongerThickerBetter Part I, Part II, and Part III) such as the oscillating mascaras from Estee Lauder and Lancome.
Also reviewed are Imju's FiberWig, tube mascaras such as Kevyn Aucoin Volume mascara and Too Faced's new Lash Injection Pinpoint, and Givenchy Phenomen'eyes with its spherical wand (supposedly for coating each eyelash).
Givenchy Phenomen'eyes mascara
Most intriguing is the advice about Maybelline's Great Lash mascara. Although Allure has put Great Lash mascara in its cosmetics Hall of Fame, I find Great Lash a terrible mascara, as it smears. Makeup artist Craig Jessup recommends "aging" Great Lash by waiting two or three weeks after opening to let it dry some.